About Us
The idea that inspired the birth of FoxFire
To know our story, you need to travel back to 2014. This was the year when people used to install mp3 stereos in cars. The ‘fun on the drive’ was just about listening to the songs on a radio or stored device. Though this was the new beginning in the industry, there was a lot of hassle involved as one has to connect the stereo to the device (the storage of the songs) through a wire.
After observing the industry for so long, one question popped up in our mind. And that was- if phones can become smarter with technology, can’t we make our car stereos smarter? So we thought of coming up with an innovative idea to make rides more interesting with the help of evolving technology. We wanted to eliminate the necessity to connect the device through a wire and add some more functionality to the car stereo. So, our urge to bring innovation to the industry inspired us to form FoxFire in 2014.
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